I pushed against outsourcing for a LONG time because the idea of paying someone to do something I, technically, could do seemed unnecessary and too costly. However, I quickly came to the realization that I can’t do everything, and outsourcing no longer seemed like a luxury, it became a necessity. The initial investment can seem overwhelming or burdensome, I get it, but once I saw how my family’s quality of life drastically changed, it was no longer a cost, but an investment. And a dang good one at that. So what do we outsource?
Lawd, numbers are not my strength, and as soon as I started seeing growth in my business, and Uncle Sam came knocking, I realized it was time to call in the troops. The first time we hired Dime Money to (properly) do our taxes, we received a tax bill that instantly put us both in tears. We were newly married, and watched the majority of our life savings go up in flames. I knew right away I needed help with bookkeeping, because I wanted to 1) prevent that from ever happening again, and 2) I never wanted to stress out about taxes, business costs, money flow, payroll, 1099’s, or anything else money related EVER AGAIN. Dime now handles our daily bookkeeping, employee checks, payroll, quarterly taxes, and everything in between. We always know exactly where we stand, and we get this amazing breakdown every month showing every possible detail you could imagine. We can see our yearly growth, and figure out what to cut to make our business more cost efficient. The best part? Tax season is a breeze.
Running a business doesn’t mean you have to be good at everything. There are people for that.
People work full time and keep their house clean, right? Well, I could not, and there is no shame in that. YOU CAN’T DO EVERYTHING—especially if you are forging your way through business ownership. Brandon and I are very protective of our time together since it’s not a ton, and deep cleaning is not our idea of quality time. Our home is my safe place, so it’s important to me it’s taken care of. We hired a house cleaner, and y’all, this changed my life. It also eliminated the majority of our marital “tiffs”. ;) She’s become a part of our family, and is easily one of my (and our pup, Copper’s) favorite people. I don’t think she will ever truly know how thankful I am for her!
Since my shoots are right around dinner time, Brandon and I rarely got to eat together; it was usually every man for himself grabbing something quick each night. We like GOOD food and we are healthy eaters, so eating out was definitely adding up. Our life isn’t traditional in a lot of ways, and I knew if I could give Brandon step by step instructions and everything he needed, cooking was a task he could take over (which is a form of outsourcing—see what I did there). Thanks to Hello Fresh, dinner takes 30 minutes and is ready when I get home from shoots. I know, It’s the most glorious thing!! I love that man! You can get $40 off your first Hello Fresh box!
One of my greatest hires was our logistics manager/assistant Michele. She handles my day to day schedule, client booking + scheduling, travel logistics, and email filtering. She works in both our business and my personal day to day life. It’s a flexible position that can work from anywhere, and a position I encourage ANYONE who needs some margin to create. You don’t have to have a crazy amount of hours—just figure out what works for you. You’ll be surprised how much you can take off your plate with just a few hours a week.
“Above and Beyond” Tasks:
We love to send clients unexpected little treats like birthday or anniversary cards or graduation cookies, and those are extra mile tasks that can easily slip through the cracks with the hustle of “must do’s”. We always have an intern throughout the school year, so this is an easy thing for them to do! There are plenty of students that can use experience with YOUR business for school credit, and your clients will recognize and appreciate the extra gesture! It’s a win, win my friend.
I can’t tell you the impact handing off these few things have had on our quality of life. It’s allowed more time for doing what we love, and most importantly, more time together. You know the saying, “don’t work harder, work smarter”, and outsourcing is one of the most efficient ways to do that!